Wed, 04 Nov 2009 16:41:00 -0800
The Story Behind Boxton Square

Wrote this piece on/with Mike Manzoori and Sharon Tomlin about their work on Boxton Square and it got shut down by etnies... resulting in my inspiration and writing of the Legend of Boxton Square fiction that ran in the mag. If at first you don't succeed...
Anyway, thought someone out there might be interested in reading... so here ya go.
The Story Behind Boxton Square
By Rob Brink
“There were supposed to be clouds made of corn starch packing peanuts, but there just wasn’t time. I’m pretty gutted about that… they would’ve been awesome,” says etnies Skate and Create art director, Sharon Tomlin. “But Mike [Manzoori, director] did a pretty good job of reminding me to keep it as simple as possible—otherwise I'd still be barricaded in the etnies TF making overly detailed buildings, cityscapes and sniffing glue. I'm amazed we made as much stuff as we did in the time we had.”
“To be honest, my heart was not into this project at all until the concept came together and got me sparked,” says Mike Manzoori, “Having done Skate and Create with Emerica last year, my main goal was to create a dream world that would be easy to configure around the skateboarding that would occur when the etnies team (Sean Malto, Mikey Taylor, Kyle Leeper, Tyler Bledsoe and Davis Torgerson) rolled in.”
After talking in circles with the crew at countless creative meetings, Manzoori turned to Tomlin for a bit of inspiration.